The Colony Palm Beach

I partnered with The Colony to build a complete new brand expression. Sshowcasing the iconic heritage through a contemporary lens, it reflects the whimsy and welcoming nature of the hotel with storytelling that appeals to in-the-know locals, well-heeled travellers, and first-time visitors who seek an authentic Palm Beach experience. The work includes brand identity, collateral, menus, merchandise, print and digital communications, and website and social redesign.